On June 28, 2011 an important development happened in the field of social media. Google Plus, or Google+, launched with much fanfare as part of a beta testing process amongst certain users. This field-testing phase was the massive search engine’s chance to roll out its new venture, seen by many people as a precise response to the power and growing prominence of Facebook. Needless to say in terms of social networking sites we all know that Facebook has a considerable head start with over 750 million customers. However, Facebook took several years to truly get going and it’s really very interesting to notice that Google Plus got to twenty million customers in less than a calendar month.
So what exactly is Google Plus? The California-based business has a variety of social services such as Buzz and the brand-new plan looks to incorporate active services together with new products such as Hangouts, Huddles, Sparks and Circles. One of the primary differences seems to be in the manner that Google approaches friend integration. At present, you are able to divide your pals between work, home and other social circles and one “circle” doesn’t have to know what’s going on inside the other one.
It’s tough to know if Google Plus will be able to catch up with the awesome prominence of Facebook inside the realm of social networks online, if people will manage 2 accounts this way, or if there will be a wholesale migration from Facebook to Google over the years. Is there really room for one more resource of the size and scale as Facebook?
Such was the success of the initial invitation to what was meant to be a select group that Google had to postpone the complete rollout within days as a result of what they decided was an “insane demand.” Does Google have an advantage in many ways over Facebook? They have, in the end, a massive number of members who use solutions such as Gmail. They might also be able to carefully incorporate the existence of the new platform into your browser in order that it will become even more intuitive for you to connect to them, rather than their rival.
In two years from now which is to be the top social network? If we had posed that question a couple of months back you would unquestionably have claimed Facebook. However, with the sizeable release of Google Plus are we witnessing the emergence of a clear rival? 20 million users in just the initial month of “field testing” is quite considerable by any stretch of the imagination.
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